Bermingham appointed chief executive of Virgin Hotels | News

Virgin Inns has verified James Bermingham has been appointment as main executive of the firm, successful immediately.

Bermingham joins the Virgin Lodges govt crew following nearly two decades with Montage Global.

“We are thrilled to welcome James into the Virgin Inns relatives,” suggests Richard Branson, founder of the Virgin Group.

“For above a ten years, we have been devoted to giving entertaining and unforgettable encounters for our guests, and I can believe of no a person greater than James to spearhead this effort as we keep on to grow the brand name on a world-wide scale.”

Bringing additional than 35 years of field practical experience to the situation, Bermingham began his hospitality occupation in his hometown of Dublin, adopted by ten years in London, which include executive roles with ITT Sheraton Company.

His career then led him to the United States, wherever he held prestigious typical manager roles at the St. Regis Lodge in Houston and the Montage Laguna Seaside.

Since 2008, he served as executive vice president, functions for Montage Intercontinental, where by he oversaw all facets of functions for the Montage and Pendry Hotel brand’s 7 motels and resorts, including operator relations, culture development, and profits and marketing.

Bermingham assumes his new part as Virgin Motels, established in 2010, encounters its most strong progress to date.

In 2021, the manufacturer strategies for a few coastline-to-coast openings in Las Vegas, New Orleans and New York City although currently operating hotels in Chicago, Dallas and Nashville.

Homes in Miami and Edinburgh are also in progress, with extra alternatives currently being pursued in Philadelphia, Glasgow, Cannes and Ibiza.

Bermingham replaces Raul Leal who stepped down from the job in January.

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