Singapore Airlines and CapitaLand embark on rewards partnership

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Singapore Airways and CapitaLand now embarked on a new benefits partnership that will produce bigger benefit to their customers, commencing with the start of a two-way benefits conversion programme concerning their respective KrisFlyer loyalty programme and CapitaStar buying and life style rewards programme. This partnership will allow for KrisFlyer and CapitaStar users to redeem their miles and STAR$® for a vast wide range of life style and vacation benefits. Users can also glimpse forward to a lot more programme positive aspects such as special CapitaStar shopping, eating and life style rewards on the Kris+ cellular app, with extra other perks and privileges created out there progressively.

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With the conversion programme, KrisFlyer and CapitaStar customers are equipped to convert among miles and STAR$® on the two rewards programmes straight and seamlessly by way of SingaporeAir.com, the SingaporeAir cellular app, the Singapore Airlines’ way of life application Kris+, the CapitaStar mobile app and CapitaStar.com. Conversions can be completed digitally, 24/7 on-the-go, at members’ benefit.

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The partnership offers more possibilities to customers of equally programmes as they unlock a broad range of alternatives to use their miles and STAR$®. This involves about 40 KrisFlyer airline partners and a lot more than 180 non-airline partners throughout 780 husband or wife outlets across Singapore, as effectively as at 16 taking part CapitaLand malls island-huge and on CapitaLand’s electronic platforms eCapitaMall and Capita3Eats1.

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Ms JoAnn Tan, Senior Vice President Marketing Arranging, Singapore Airlines, stated: “This partnership with CapitaLand, Singapore’s premier retail operator, is component of our steady journey to insert new associates to our membership ecosystem. The journey, purchasing and way of living benefits made available by KrisFlyer, Kris+, and CapitaStar are an fantastic complement for a person another. This will allow us to provide a broader variety of eating, retail, journey, and amusement ordeals, for both sets of associates.”

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Mr Reuben Yong, Head of Coalition, CapitaLand Singapore claimed: “CapitaLand stands as Singapore’s largest shopping mall operator and as a result of our buying and life-style rewards programme, CapitaStar, we are fully commited to growing our husband or wife benefits and privileges to superior fulfill consumers’ changing life-style requires. We are assured that our collaboration with Singapore Airways and KrisFlyer will generate a extra assorted, flexible and holistic worthwhile experience for more than 1.1 million CapitaStar users, even more strengthening CapitaStar’s situation as 1 of Singapore’s main shopping and life-style benefits programmes.”

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“Additionally, as a retail ecosystem supplier, we have faith in that this strategic partnership will assistance travel even more footfall and optimise omni-channel income conversions to our suppliers throughout CapitaLand malls as effectively as on the net at eCapitaMall and Capita3Eats.”

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To rejoice this launch, 8 fortunate members who transform between miles and STAR$®  from 5 April to 4 May 2021 will be chosen to acquire 100,000 KrisFlyer miles, equal to a round-vacation Business Course ticket to Tokyo2, or 1,000,000 STAR$®  (equivalent to S$1,000 eCapitaVoucher) for use at additional than 2,700 merchants across CapitaLand malls island-broad and on CapitaLand’s electronic platforms eCapitaMall and Capita3Eats. For a lot more information and facts, stop by right here.
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1 For additional information on participating CapitaLand malls, check out https://www.capitastar.com/sg/en/capitastar-application/taking part-malls.html. 
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2 This is dependent on a Saver award ticket redemption amount.

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Annex A: Points Conversion Charge for each programmes

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(a) KrisFlyer to CapitaStar Conversion: 3,000 KrisFlyer miles can be converted to 21,000 STAR$® (equal to S$21 eCapitaVoucher)

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Observe: Minimal of 3,000 KrisFlyer miles for every conversion, and a optimum of 30,000 KrisFlyer miles allowed for conversion for each calendar yr. All conversions are rapid.

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(b) CapitaStar to KrisFlyer Conversion: 9,880 STAR$® can be transformed to 380 KrisFlyer/KrisPay miles

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Notice: Least of 9,880 STAR$® per conversion, and a most of 350,000 STAR$® authorized for conversion for every calendar 12 months. All conversions are fast.

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