U.S. Polo Assn.’s E-Commerce Growth Puts Brand on the 2021 Digital Commerce 360’s Prestigious Top 500 Rankings

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Oct 14, 2021 07:00 EDT


USPA Worldwide Licensing Inc. (USPAGL) currently announced that U.S. Polo Assn., the official model of the United States Polo Association (USPA), has been rated in the 2021 Digital Commerce 360’s Top 500, a globally recognized rating of the leading 500 on line shops headquartered in North The usa. U.S. Polo Assn. expert a surge in net income in 2020 due to its accelerated electronic strategy and the desire by shoppers to buy on line through the world wide coronavirus pandemic.

This is the 1st yr the multi-billion-greenback, activity-influenced lifestyle brand has been provided on the prestigious Electronic Commerce 360 checklist that tracks dozens of metrics on 1000’s of on line retail organizations. The 2021 Major 500 Report is selected and printed by Digital Commerce 360 based on knowledge and investigation on the prior-yr website product sales of some of the greatest and quickest-rising vendors. Other top brand names on this years’ list incorporate Nike and Lululemon.

“Final year noticed much better targeted visitors and conversion across our international internet websites, ensuing in a triple-digit e-commerce enhance in contrast to 2019,” mentioned Jose Nino, Vice President of Global E-Commerce and Digital Method, USPA World-wide Licensing. “We have leveraged a multi-faceted system for U.S. Polo Assn. that supports an omnichannel working experience. We know that optimizing on the net and in-retail store ordeals deliver the most effective chances for sustained development into the potential.”

With 1,100 stores throughout 190 international locations, U.S. Polo Assn.’s electronic strategy was properly underway in 2020. Attempts then ramped up to accelerate digital in reaction to the world wide pandemic, with charming final results. Fast-tracking electronic resulted in internet websites for much more than 35 nations around the world in 16 distinct languages and the activation of much more than 6 million social media followers of the brand throughout the world. 

“Our world wide expansion of e-commerce has effectively taken U.S. Polo Assn. from 1 that is been identified as a brick-and-mortar manufacturer to just one that fulfills the buyer the place they want to be, whether or not that’s on the web or in-store,” reported J. Michael Prince, President and CEO of USPAGL, the organization that manages the multi-billion-greenback, sport-influenced U.S. Polo Assn. manufacturer. “We are very pleased to receive this recognition for this kind of excellent e-commerce success, specifically in today’s promptly evolving condition of retail,” additional Prince.

About U.S. Polo Assn. and USPA World wide Licensing Inc. (USPAGL)

U.S. Polo Assn. is the official manufacturer of the United States Polo Affiliation (USPA), the nonprofit governing overall body for the activity of polo in the United States and one of the oldest athletics governing bodies, acquiring been started in 1890. With a multi-billion-greenback global footprint and throughout the world distribution through some 1,100 U.S. Polo Assn. retail retailers, section suppliers, sporting products channels, independent vendors and e-commerce, U.S. Polo Assn. features attire for gentlemen, women of all ages and young children, as properly as add-ons and footwear in 190 countries throughout the world. Not long ago ranked the fifth largest sports activities licensor in License Global magazine’s 2020 checklist of “Top rated 150 Worldwide Licensors,” U.S. Polo Assn. is named together with these kinds of legendary sports activities makes as the Nationwide Football League, the National Basketball Association and Main League Baseball. Visit uspoloassnglobal.com.

USPA Global Licensing Inc. (USPAGL) is the for-income subsidiary of the USPA and its exclusive throughout the world licensor. USPAGL manages the world wide, multi-billion-dollar U.S. Polo Assn. model and is the steward of the USPA’s mental qualities, providing the sport with a extensive-time period source of profits. Through its subsidiary, World Polo Enjoyment (GPE), USPAGL also manages World-wide Polo Tv set the world’s foremost manufacturing entity for global polo broadcasts and polo life-style content material. Master a lot more at globalpolo.com.

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For even more facts call: 

Stacey Kovalsky – Senior Director, Worldwide Communications
Phone +001.561.790.8036 – E-mail: [email protected]

Supply: USPA Global Licensing Inc.